In China, "Buy American" Still Resonates

CBS Evening News Report, April 9, 2009

And what's hot in this market?

"I love American cars for their performance" said one Chinese consumer.

"China is a face-oriented culture" said Bill Russo, an expert on the Chinese automobile market...

Read on...

http://www.cbsnews.com/stories/2009/04/09/eveningnews/main4932683.shtml

And here is the story which aired on CBS:

Bill Russo quotes appear at 1:38 and 2:04

Will China surpass the US market in auto sales?

GlobalAutoIndustry.com ASIAtalk eJournal, April 2009

Can a Chinese-branded car company compete on a global level? As Chrysler’s first Regional Vice President in Northeast Asia with over 20 years in the automotive industry, Bill Russo has the scoop. Read on...

http://tinyurl.com/cb2q9l

Global Auto Industry.Com ASIAtalk eJournal April 2009

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What's worth seeing at the upcoming Shanghai Show?

Reposted April 4, 2009 China Car Times

The Shanghai Auto Show is practically upon us, but whats worth seeing in these economically tight times? Will the manufacturers give us some interesting models to look at, or will they try to save their cash on models, or do away with eye candy altogether?

read on...

http://tinyurl.com/dmdm47

Coca-Cola's Failed Bid for China Huiyuan Juice: The Return of Protectionism?

Knowledge@Wharton eJournal, April 2, 2009

It looked like a corporate marriage made in heaven: A successful Chinese juice maker, having courted many suitors, finally found a willing partner that also happened to be the world's largest soft drink manufacturer.
For the owners of the Chinese company, it would mean a handsome multi-billion yuan dowry; the foreign soft drink maker, meanwhile, would buy its way into a fast-growing and potentially vast market segment that it had so far failed toconquer. It seemed all too good to be true -- and so it was.
“There was an opportunity there--and it may be a missed opportunity now -- for China to send an olive-branch signal to the rest of the world and say,‘Hey, China's open for business. If you want to invest here we're open to that” says Bill Russo, a former vice president of Chrysler Northeast Asia, now president at Synergistics, a consultancy.

Read the entire story.....
http://www.knowledgeatwharton.com.cn/index.cfm?fa=article&articleid=2015

Mr. Russo's comments begin at the bottom of page 3 of the Slideshare document:
Coca Colas Failed Bid For China Huiyuan Juice The Return Of Protectionism

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Why "China Auto" Should Tread Carefully Overseas

Beijing, March 26, 2009

Bill Russo and Edward Morcillo told senior executives at Cheung Kong Graduate School of Business that while Chinese auto firms are racing hard to make overseas acquisitions, China should keep the brakes on, and be aware of specific risks they face in the areas of integration capability.

"This is not the right time for overseas acquisitions,"said Russo, former VP of Northeast Asia automotive operations for Chrysler, who pointed out that China suffers from huge domestic overcapacity and is in the process of cutting its 150 OEM auto makers back to about 10.

Russo and Morcillo spoke to a packed audience of senior executives at the Cheung Kong Graduate School of Business Beijing Campus as part of the Cheung Kong Open Lecture Series.

Read on.....

http://en.ckgsb.com/Article/Detail.aspx?ColumnId=691&ArticleId=4256

China Auto Industry Experts Speak at Cheung Kong Graduate School of Business

March 26, 2009

Bill Russo gave a lecture at the Cheung Kong Graduate School of Business entitled “Opportunities and Challenges for China's Automotive Industry During the Global Financial Crisis” The two expert panelists were Eduardo Morcillo and Bill Russo, pictured here (Morcillo on left).

http://www.flickr.com/photos/scottsykes/3389700114/

Driving Growth: Industry Experts Speak on China Auto Industry Structure

March 18, 2009

How acquisitions are helping Chinese auto firms to grow abroad IE Associate Professor of Emerging Markets, Eduardo Morcillo, will present opportunities for Chinese companies to grow internationally via acquisitions, taking examples from the auto industry.
Bill Russo, former Regional VP of Chrysler and current President of Synergistics Ltd., will present overall developments of the China auto market and implications for the global auto industry.
Read on.....

http://en.ckgsb.com/Article/Detail.aspx?ColumnId=657&ArticleId=4222

Cheung Kong GSB March 25 Lecture Invitation

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